Focus

We believe that the sophistication and complexity of how CPG goes to market should come already built-in.

The Hybrid Intelligence team has experienced the battles firsthand through working at and working with many Consumer Packaged Goods (CPG) companies ranging from $200 million to $45 billion in size. We have been in the trenches, and we know how unlocking not only what lies within company data but how data can be used to support business strategies can help to make from evolutionary to radical shifts in Go-to-Market strategy or Brand portfolio analysis/management innovation. The speed of analysis and the ability to ask and model what-if variables and their impacts to the entire P&L through to EBITDA can influence how your company invests in its Customers or Brands. We know how linking it to your company's Trade Investment, Financial Planning, or S&OP processes can help facilitate fact-based informed decisions today about events that may not happen until more than twelve months from now. We have first-hand seen how the ability to flex or model that view at a moment's notice on-the-fly can mean the difference between winning and losing. We further know how automating the heavy lifting provides the information you need right now.  And we know how many initiatives your organization may be juggling at once and how its time is much better spent not worrying about learning new tools, usability, worrying about whether the numbers will be right today, or be concerned about how quickly your systems can adapt to the new needs you have right now.  Such collective insights, experience, and perspectives of our company are already designed, engineered, and built-in to our planning and analysis solutions and overall exceptional service philosophy.  This philosophy and the exceptional service extends from first engagement to implementation to the ongoing support, monitoring, and user support of our intelligent planning and analysis solutions.

Hybrid Intelligence incorporates a unique and deep understanding of CPG industry challenges and needs into its planning and analysis solutions by design.


Building these types of CPG business insights into the design of solutions translate into helping accelerate time to results and solve increasingly complex business problems in ways that are easier, more adaptable, more comprehensive, and much faster to put in place--flexibly and at competitive price points.  If your company is a CPG company, this is different than any other type of planning and analysis solution available.  Other solutions tend to be point solutions or exist in silos--or where integrated, may take years to acquire the integration level or organizational knowledge that we can deliver in typically three months or less. 

  • Learn more about our company's approach here.
  • Understand more about specific planning and analysis solution offerings here.